Erika Guess Erika Guess graduated from Virginia Wesleyan College with a degree in Journalism and Media Studies, and combines nearly two decades of marketing experience with big-picture strategy to help brands adopt innovative marketing tools. Her career has taken her through the worlds of nonprofit, tourism marketing, home improvement, and web development. She’s here to help your business or organization get measurable results. She specializes in managing digital marketing and analytics, helping clients create messages that turn audiences into customers.