Opening Remarks: Secretary Caren Merrick The Honorable Caren Merrick with announce the 2024 Virginia Meetings Study and highlight the results to help grow tourism in the Commonwealth.  In 2023, meetings […]

  This Event is Sponsored by Our State

Strategic Organic Content: How Virginia Tourism Catapulted Instagram Growth This panel discussion will explore the intentional and strategic approach Virginia Tourism has taken to organically grow its Instagram presence over […]

Meet The New Faces of Tourism Get to know Virginia’s New Faces of Tourism with Eddy Alexander, producers of the popular industry podcast “Tourism Heads and Their Tales!” The numbers […]

A Deep Dive on the Contribution of Groups and Meetings to Virginia Following on from their main stage presentation, Dan and Vail will jump head first into the current state […]

  This Event is Sponsored by The Hodges Partnership

Destination Development - Planes, Trains, Hotels and Attractions Learn from this diverse panel of presenters on how to enhance your destination and create a must see visitor experience. See how […]

Workforce Development Panel: Preparing for the Future As Virginia’s hospitality and tourism industry continues to grow, so does the need for a skilled and motivated workforce. This panel discussion will […]

Inclusive Narratives: Exploring the Depths of Marketing Rooted in Safety and Belonging This session explores the shift in tourism marketing from emphasizing destination aesthetics to prioritizing emotional and mental safety, […]

Unveiling Virginia's Flagship Campaign Results Join VTC and its agency partners as we dive into the progress and impact of Virginia's latest flagship campaign, Vacation Starts with VA. We'll reveal […]

  This Event is Sponsored by Visit Virginia Beach