Let’s Talk Sourcing: Navigating the New Expectations of Event Planners
November 20: 3:45 pm - 4:45 pm
Conference Track – All In: Marketing that Moves
As the industry evolves, so do planner expectations. In this candid panel, DMOs leaders will discuss how sourcing tools, digital platforms, and shifting planner priorities are reshaping the way destinations are selected. The panel will highlight pain points and opportunities for venues to stay competitive in 2025 and beyond.
Key Takeaways:
- New sourcing behaviors and expectations from planners
- How venues can improve RFP responses and digital presence
- Collaboration tips to move from transactional to strategic relationships
This Programming is Sponsored By Cvent
