Let’s Talk Sourcing: Navigating the New Expectations of Event Planners
November 20: 3:45 pm - 4:45 pm
Conference Track – All In: Marketing that Moves
The sourcing landscape is evolving rapidly. Event planners are expecting faster responses, more strategic collaboration, and stronger partnerships with destinations. In this session, industry leaders and experienced planners will share insights on how CVBs, hotels, and technology platforms like Cvent can adapt to these changes. The discussion will uncover best practices for improving RFP responses, strengthening digital visibility, and fostering collaborative relationships that ensure success for both planners and destinations.
Key Takeaways:
- Emerging sourcing behaviors and evolving planner expectations
- How DMOs and hotels can optimize digital tools and RFP processes to stay competitive
- Discover ways to enhance your digital presence and visibility
- Strategies to move from transactional interactions to long-term strategic partnerships
This Programming is Sponsored By Cvent
