Digital Content Workshop – Sponsored by Love Communications

This year’s pre-conference workshop will be a two-part dynamic workshop.

Meet the faces of Love Communications in the first hour with Adam Whalen, Vice President of Data Analytics & Research, and Jonathan Smithgall, Managing Director of Media & Digital Marketing. Love Communications will showcase the evolution and future of digital marketing through an interactive workshop. We’ll reflect on digital marketing applications we’ve seen, current media trends we are leaning into, and how new practices and data are shaping the industry into the future.

Love Communication’s presentation will be broken up into three sections: Where We Were, Where We Are, and Where We’re Going. Highlights to include paid search and targeting practices, media channel changes, marketing trends, what you need to know about cookies, and much more.

In the second part of the workshop, we’ll kick launch into an exciting session on “How to Effectively Use AI at Work” with Jam. In just an hour, you’ll discover tips and tricks to seamlessly integrate AI into your daily work routine, making you more efficient than ever before.

Led by Robyn Anderson, also known as Jam, who has nearly two decades of experience in digital marketing and sales, this session promises to be both educational and fun.

• Break down what AI is and how it’s changing the game for businesses like yours.
• Provide hands-on demonstrations of AI tools that can boost your sales and marketing strategies.
• Share real-world examples of how other SMBs have leveraged AI to gain a competitive edge.

What to expect:

• Learn how to create eye-catching videos, images, and content effortlessly using AI.
• Discover practical tips for integrating AI into your sales and marketing processes.
• Participate in interactive components that make learning engaging and enjoyable.

By the end of this session, you’ll see how AI can empower your business, making your marketing and sales teams more efficient and creative. Don’t miss this opportunity to unlock the potential of AI and transform the way you work. Join us and let’s make AI a fun and integral part of your business success!

This Event Sponsored By: