Beyond the Pumkin Patch & Corn Maze – Fresh Paths for Agritourism Innovation

Beyond the Pumkin Patch & Corn Maze – Fresh Paths for Agritourism Innovation

Agritourism is so much more than hayrides and harvest festivals. This session digs into creative farm experiences —exploring how farms, local businesses, and DMOs can collaborate to create unexpected agricultural experiences that captivate visitors and strengthen communities.

Discover how to move beyond traditional offerings and tap into the full creative potential of your destination’s working lands. We’ll share strategies for building strong partnerships with farmers, crafting immersive itineraries, and using storytelling to connect travelers with the land, the people, and the culture behind it all.

From goat farm dinners to hands on farm stays, this session will spark fresh ideas for turning rural spaces into immersive places. You’ll leave the session with models to reimagine agritourism—and grow something extraordinary.