2024 VA1 Resource Library

2024 VA1 Resource Library

We all had a blast at the 2024 VA1 Governor’s Tourism Summit – but we hope that you left with a lot of insightful takeaways as well! If you want to review any of the compelling presentations from this year’s conference, or would like to share them with your colleagues, please take advantage of the resource library below.

If there are any materials from the conference you’d like, but don’t see below, please reach out to Brittany Wojdyla for more information.

Thanks again, and we look forward to seeing you at Caesars Virginia in 2025!

Keynote Presentations

2024 State of the Restaurant Industry
Hudson Riehle

Elevating Destinations: Strategy,
Partnerships, & Inclusive Growth
Hilina Ajakaiye

From Hotel Rooms to Classrooms to Board Rooms and Back
Richard Coughlan

Virginia Hotel Performance Pulse Check
Dan Roberts

Meeting & Event Booking Trends:
National & Regional Outlook
Vail Ross

Implementing AI: Practical Steps for
Organizational Integration
Todd Brook

Unveiling Virginia’s Flagship
Campaign Results
Virginia Tourism Corporation

Super Session Presentations

Understanding the Basics of
Digital Marketing
Vistagraphics

Unlocking Value
with Metrics that Matter
Epsilon

Data-Driven Decision Making
in Sports Tourism
Jon Schmieder

Strategies to Target the
International Visitor
VTC International Marketing

Unlocking the Power of DEI in Hospitality & Tourism Marketing
Orange 142

Improve Your Grant Applications
Virginia Tourism Corporation

Strategic Organic Content: How Virginia Tourism Catapulted Instagram Growth
Virginia Tourism Corporation

A Deep Dive on the Contribution of Groups and Meetings to Virginia
Dan Roberts & Vail Ross

Exploring the Depths of Marketing Rooted in Safety and Belonging
OutCoast, LLC