Opening General Session & Lunch

Global Marketing Insights – Drive Valuable International Tourism in Your Destination

Carroll Rheem, Ioliote roup

Join Carroll Rheem, a leading voice in travel insights and global strategy, for an engaging look at the key trends defining international tourism. From shifting traveler behaviors to emerging market opportunities, Carroll will dive into the data and stories driving visitation to Virginia from abroad. Discover how you can capitalize on current global trends to drive international tourism to your destination or business and secure those visitors who stay longer and spend more money when they travel.

Virginia Tourism Research Presentation

Dan Roberts, Virginia Tourism Corporation

Join Dan Roberts, the Vice President of Research and Strategy at Virginia Tourism Corporation, for this special presentation covering a number of different travel research metrics. Additional session information coming soon!

Help Them Thrive: Lead with Humanity and Cultivate the Best in Yourself and Others

Melissa Majors, Melissa Majors Consulting

Imagine leading in a way that energizes people, sharpens performance, and fuels sustainable success—for yourself and everyone you influence. Help Them Thrive® is a transformative session inspired by the game-changing book by Melissa Majors, designed for leaders, coaches, mentors, and everyday humans who want to unlock the full potential in others while creating healthier, more human-centered environments.