John Alvarez

With more than 20 years working in distribution sales in the spirits, beer & wine industry, John has experience with growing brands and team leadership. John most recently was Vice President of Sales Virginia at Southern Glazers Wine & Spirits, where he managed a multi-brand portfolio and developed and implemented sales and marketing strategies for Virginia sales team. John served on the Board of Directors for Virginia Spirits Association. In addition, his passion is to enjoy his whisky while grilling (even in the snow), watching college football and spending time with his wife and 2 boys.


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