Why you need a crisis communication plan (before it’s too late)

In the initial hours, days, and weeks of a crisis, what is said and by whom is critically important for a destination. This session will address the information needs of industry stakeholders to respond in an efficient, timely, and responsible manner. We will also hear best practices and the role of social media in times of crisis.

Moderator: Beth Erickson, Visit Loudoun


  • Kurt Burkhart, Charlottesville & Albemarle Convention and Visitors Bureau
  • Jennifer Sigal, Visit Loudoun
  • Mark Hubbard, McGuireWoods Consulting

Tuesday Breakout | 2nd Session
Location: Granby Ballroom A-C Date: November 14, 2017 Time: 11:30 am - 12:30 pm Jennifer Sigal Mark Hubbard Kurt Burkhart, CDME